After many years in Banking and then the Motor and Allied industry doing jobs from running warehouses and distribution networks to collecting money, Geoff moved into more senior roles in the Medical Aid industry .

 

He took a position as general manager operations of a large medical aid administrator and reduced the number of days claims outstanding from 33 to 5. He was head hunted to another medical aid where he reduced the assessing staff by 50 percent at the same time as reducing the number of days claims outstanding from 29 to 2. During this time he also increased the reserves from R4 million to R15 million and the underlying systems and underwriting were done for what was to become known as the savings account system in medical aids.

All of these achievements have been obtained through and by people who were coached, cajoled, and mentored into spectacular personal achievements. When he left these positions, he found that within months these achievements had reversed and some of the significant achievements had been lost.

 

This spurred him to seek out a way to change people’s lives and ensure they stayed changed.This has come together in a coaching practice called Squarepeg Development which uses training, mentoring and coaching with some internationally acclaimed models together with a new model just developed which looks at underlying problems which compete within the person against achievement.

 

These coaching methods have been used successfully from sales to retail store management to small business owners.

 

Geoff’s Alumnus is the UNISA School of Business Leadership where he studied, Human Management Strategies, Integrated Management Processes and Strategic Management. This has been invaluable in setting up businesses, Coaching and presenting various business modules to the business world.